Success Story | Enfiniti Academy | Joanna Bessey.

Enfiniti Academy.

The Enfiniti Academy of Musical Theatre & Performing Arts was founded in 2011 to develop and nurture creative talent and is today a success story. Puan Sri Tiara Jacquelina, a highly respected & accomplished veteran wasthe founder. Today, the dynamic & eloquent Joanna Bessey heads the academy.

Enfiniti Academy has trained more than 8000 students aged between 3 and 53for the past 9 years. It is the alumni to famed artistes such as actress, TV host and beauty queen Amelia Henderson, singer-actress Tria Aziz, actress Jasmine Suraya Chin, actress Bella Dally and singer-actress Aisya Hasnaa.

The academy works with Ministry of Education and English Language Training Centre to teach English through drama in schools. It also has a joint certificate program with MUST University (Malaysia) and University of Tasmania, Australia.

Freeing Creativity.

In this day and age, we are always talking about being more creative, and having big innovation ideas. As we grow older, it is hard to find the child like curiosity and open mindedness of youth. In the corporate and business world, we are hunting talent to do the creative thinking.

Can we teach creative thinking? Can we rekindle our free spirit? That is why some turn to the arts, to free the creativity within ourselves.

The Enfiniti Academy offers “Enfiniti PLAY!” a theatre based corporate training that has shown success. Enfiniti PLAY! is a creative change management training course that enhances corporate communication & leadership skills, and freeing the mindset to be more creative at work, and in life.

Enfiniti PLAY!

Ambank at Enfiniti PLAY! in 2018.

The Enfiniti programs are a success with copyrights. More and more corporates who want to spark creativity in their organizations use Enfiniti PLAY! programs.

It is experiential and taught by real artists. It brings back our childhood and less complicated days. Creativity is released when inhibitions are down. More importantly, it is about working as a team to nurture creativity. Teachers train the muscle memories, so that it gets “played” when people are back in the office.

Drama based communication and leadership training for corporate sector consists of:

  • Practical sessions
  • Training muscle memories
  • Sustaining a shared experience

The Enfiniti technique is an internal success. They produced mega shows like OLA BOLA Musical During a live show, they have 200 people on stage, another 200 people off stage, and probably tons of equipment. There is time pressure. The whole set is moved from KL to Penang, Johore Baru and even shipped to Kuching. It has worked well for Enfiniti, and they are sharing their best practices with corporates.

Success Story.

Malcolm Gladwell in his book, Outliers: The Story of Success, said that success is not just about innate ability. It’s combined with a number of key factors such as opportunity, meaningful hard work (10,000 hours to gain mastery), and your cultural legacy. Random factors of chance, such as when and where you were born can influence the opportunities you have.

Wikipedia reports that Tiara Jacquelina Eu Effendi is a Malaysian award-winning actress, film producer, musical theater producer, and the founder of The Enfiniti Academy of Musical Theatre and Performing Arts. She is highly acclaimed for her role in Puteri Gunung Ledang. The show is the biggest budget movie ever produced in Malaysia up until 2005. Tiara played the lead character and sang the theme song, “Asmaradana”.

The head of the Academy is Joanna Bessey. She is both an respected actress and director. One of her best known for her role as Marie Tan in the comedy Kopitiam which ran for 7 seasons. Bessey has appeared in over 200 episodes of television, 6 TV movies and 5 feature films including La Dolce Amira, Bilik 13, All Mixed Up, Lips to Lips, Buli, 1957- Hati Malaya and Waris Jari Hantu. Bessey also hosted “Exploring Malaysia” on BBC World News.

Both ladies definitely earned their 10,000 hours of mastery early in their careers. They are outliers and helped made the Enfiniti Academy a success.


Kudos to Puan Sri and Joanna. I am very proud of your achievements. Proudly Malaysians.Training Malaysians. Excellent Job.

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